Have you ever looked at a great website and analyzed what exactly is on it? This email talks about the extra pieces, besides the general writing, that make up a successful website. One such "extra piece" is the use of videos. Not everyone likes to read so if you give your visual visitors… Read More
Many businesses have figured out that placing videos on their website is a good move. Why? Because it builds the brand name, showcases them as an expert, puts real people behind the name, speaks to new customers, gives important information, offers real live customer testimonials, brings in new traffic, and increases sales. Here… Read More
Chris Anderson and Michael Wolff, I love your article (The Web is dead - Wired Magazine) and the thread of commentary also. But I see the cycle of open web and proprietary platforms in a slightly different light. Wouldn't you expect people with a corporate mindset to bring their wizardry to bear on the vast opportunities the… Read More
I remember when I first found out about Linkedin groups, I got excited. I hoped I'd be able to attract endless sales leads just by writing about what I had to sell. I thought, “hey, here's an opportunity to get my message out there.” Then I spammed a group for a few weeks and… Read More
Think about the thing you enjoy most in life and then think about the people you would like to share that with. That's the dream of social media that attracts people. Everyone has part of their life that they would love to do more with and that they would love to share with others.… Read More
I was talking with one ofthe support staff at my hosting service last month and he told me half of his callers needed help with lost files. We talked about the architecture of a filling system and the "Catch-22" nature of learning best methods. Yeah, you start out not knowing anything about your file… Read More
All marketers use upsells after they've been in business for awhile. It's the essential way to make money fast and one of the best ways to make extra money for your business. Upsell an existing customer while he or she is in the act of buying and you've got most of the work done… Read More
Traffic – 3 Rules To Live By... The three most important ideas I've come across about IM traffic are these: 1) Focus on free traffic and only buy traffic when it makes more money than it costs. 2) Have both short term/ big jolt traffic and also long term slow build traffic.… Read More
